Heureka is the second most reputable organisation in the travel and hospitality industry in the Trust&Reputation 2024 survey round
T-Media's Travel & Hospitality Trust&Reputation 2024 survey explored Finns' views and perceptions of organisations in the sector and the industry in general. Korkeasaari Zoo is the most reputable organisation in the survey, with Science Centre Heureka and Sokos Hotels ranked second and third.
In the Travel & Hospitality Trust&Reputation survey, the reputation of 21 organisations was examined among Finnish citizens. Of the top three organisations, Korkeasaari had a reputation score of 3.91, Heureka 3.89 and Sokos Hotels 3.77.
The Trust&Reputation survey model calculates a reputation score for each organisation on a scale of 1 to 5.
The survey was conducted between April and May 2024 and a total of 2 453 Finns responded to the survey.
Read more: T-Media